Design Ads Magazine

PepsiCo Design and Innovation

Packaging

Thursday, 10 October 2024

Off the Eaten Path

Aspirational and highly magnetic, this specific consumer group has an insatiable appetite for new and authentic experiences and a deep seated curiosity that drives all they do. A small group of these consumers gave real time feedback through the stages of brand development, involving them directly in the creative process. By making the consumer central to every decision, the Off The Eaten Path team was able to create a more authentic experience across every application.

Urszula Gireń

Scientific Publication

Wednesday, 9 October 2024

The Birth of a Book

The most important aim of the project was the preparation of a text about the design of books in the 16th century in Poland and the graphic design of the publication. The resulting book has a general and popularizing nature. The main goal was to provide the collected and structured material showing the formation of the Polish Renaissance book to people interested in the history of books, experienced and beginner graphic designers. The designed structure of publications presents the old prints in real size and the method of their production in additional elements like e.g. a dust jacket.

E-graphics communications

Brochure

Tuesday, 8 October 2024

Nissan Skyline

The Skyline, first introduced in 1957, is a premium sport sedan representing Nissan and has been followed by many Japanese customers for 62 years. Successive Skylines have evolved by adopting the most advanced technology at the time consistently. And now the all-new Skyline equipped with ProPILOT 2.0, the world’s first advanced driver-assistance systems hits the streets. It is a model exploring fun to drive in the new era.

Laurent Hainaut

Branding and Redesign

Monday, 7 October 2024

Buchanan's Red Seal

forceMAJEURE Design was asked to create a new design for Buchanan’s Red Seal through the redesign of a new bottle structure, package design and gift box, highlighting its luxury and quality. Based on the ideals of sharing and generosity that Buchanan’s is known for, FM crafted an elegant bottle shape with soft curves allowing the iconic Red Seal to shine. Visible through the front of the bottle is the Buchanan’s crest, proudly embossed at the back of the glass and beautifully framing the seal. The bottle is presented in an elegant, deep red gift box.

VISANG

Interactive Textbook

Sunday, 6 October 2024

I Really Like Math

This project allows students to experience math in an easy and fun manner while touching the book. Using the various educational tools contained in the book, students can learn the concept of mathematics as if playing, thereby increasing the effectiveness of learning. This can show immediate changes or reactions of images as if you were operating a tablet PC in a paper book. The cover is made in the form that students can directly manipulate the pictures, and they can also draw pictures in an empty space to produce a variety of personality.

ALICE XI ZONG

Book

Saturday, 5 October 2024

ZhuZi Art

A series of book editions for the collected works of traditional Chinese calligraphy and painting is published by Nanjing Zhuzi Art Museum. With its long history and elegant technique, the traditional Chinese paintings and calligraphy are treasured for their highly artistic and practical appeal. When designing the collection, abstract shapes, colors, and lines were used to create a consistent sensuality and highlight the blank space in the sketch. The effortless coincides with artists in traditional painting and calligraphy styles.

Design Ads Magazine

Off the Eaten Path

The Birth of a Book

Nissan Skyline

Buchanan's Red Seal

I Really Like Math

ZhuZi Art

ABOUT ME

RECENT POSTS

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER

Off the Eaten Path

The Birth of a Book

Nissan Skyline

Buchanan's Red Seal

I Really Like Math

ZhuZi Art

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER