Design Ads Magazine

Design Ads Magazine

Design Ads Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Culture to Technology Identity

In the upper section, the Chinese character for Anhui is framed by the classic contours of Huizhou architecture, underlying the profound historical and cultural legacy. This character gradually transforms into a circuit, symbolizing technological advancement, culminating in the four Chinese characters for Hefei High Tech. This progression illustrates the shift from cultural imagery to technological representation, forming the visual centerpiece of the entire composition.

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Perfectly Imperfect

This glass sauce bottle celebrates the beauty of imperfection by transforming natural production variations into a meaningful design feature. Inspired by the irregular shapes of fresh tomatoes, each bottle maintains a consistent geometry while displaying subtle organic differences within controlled manufacturing tolerances. These gentle variations give every bottle a unique identity, enhance shelf presence, and invite consumers to choose the one they feel most connected to, turning a simple purchase into an engaging and personal experience.

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Lidu 1308

Lidu 1308 Dual World Heritage Tribute Edition unites Jingdezhen porcelain craft and Lidu brewing tradition, both UNESCO heritage candidates. The bottle features Yuan Dynasty blue and white dragon motifs with underglaze effects and a golden seal to enhance its collectible value. The cap references movable type printing, engraved with inscriptions that narrate its cultural story. Housed in a silk textured case with twin dragon detailing and a rotating display structure, the design elevates the product's prestige, turning the spirit into a distinctive vessel of traditional Chinese culture.

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CHUEHFENG Hami melon wine

Chuehfeng Hami melon wine's packaging blends the regional culture of Hami City in Xinjiang Uygur Autonomous Region with a strong sense of product value, reflecting the Silk Road's heritage. It transforms the local specialty into a Frontier Wine symbolizing Silk Road culture, using eco friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high quality, multifunctional packaging design.

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Kweichow Moutai Osaka Expo Edition

Moutai is a commemorative liquor designed for the 2025 Osaka World Expo. Taking inspiration from the exterior of the China Pavilion at the Osaka World Expo, it resembles a traditional Chinese book and is produced using eco friendly materials. The wine bottle is surrounded by metal landscape, and the metal bottle cover can also be reused. The most unique idea is the metal timeline at the top of the box, representing the century long intersection of Moutai and the World Expo. The wine jar is a metal handle, and sliding the jar can cleverly rotate and open the box.

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Congtai Huofenzi V10

Crafted to captivate a younger market, the Huofenzi V Series debuts with this zodiac themed baijiu. Its core visual unites a snake with the V symbol, tracing a mythical voyage across dimensions, drawn by Congtai's aroma, toward an elegant transformation. The result is a modern reinvention of zodiac culture, rooted in a youthful and artistic sensibility.

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